Centralized HR for Indonesia’s Multi-Brand F&B Enterprise

About MAKA

In Indonesia's dynamic food and beverage landscape, Makna Angan Karya Andanu (MAKA) has established itself as a prominent multi-brand leader, managing beloved brands like Futago, Toodz House, Toho Café, Beragam, and its flagship coffee brand, Kopi TUKU. As MAKA's portfolio expanded across multiple business units and markets, the enterprise faced a critical inflection point: its manual HR processes were struggling to keep pace with rapid organizational growth.

Key HR Challenges Faced

• Manual HR Processes: Paper-based operations increased admin workload and slowed HR execution

• Limited Workforce Visibility: Lack of real-time attendance and centralized data reduced monitoring accuracy

• Fragmented Record Management: Hardcopy records limited historical retrieval and data-driven decision-making

• Disconnected HR Workflows: Non-integrated processes delayed approvals and created inconsistencies

• Inconsistent Internal Communication: Absence of a centralized platform led to uneven information sharing

Journey at a Glance

MAKA’s Next Phase with Darwinbox

• Support new outlet launches seamlessly

• Strengthen workforce analytics across brands

• Enhance engagement programs through structured feedback

• Drive deeper integration between operational and people metrics

Learn how MAKA gained a single source of workforce truth, faster decisions, reduced HR admin, consistent multi-store communication, stronger process accountability, and a scalable HR foundation with Darwinbox.